- Corporate Relations
- Gesamtheit der Beziehungen des Unternehmens zu seiner sozialen Umwelt.- Vgl. auch ⇡ Public Relations.
Lexikon der Economics. 2013.
Corporate Relations
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Corporate communication — is the message issued by a corporate organization, body, or institute to its publics. Publics can be both internal (employees, stakeholders, i.e. share and stock holders) and external (agencies, channel partners, media, government, industry… … Wikipedia
Corporate Ink — Type Private Industry Public Relations Founded 1989 Headquarters … Wikipedia
Corporate law — (also company or corporations law) is the study of how shareholders, directors, employees, creditors, and other stakeholders such as consumers, the community and the environment interact with one another under the internal rules of the firm.… … Wikipedia
Corporate Giving — Corporate Citizenship bzw. Unternehmensbürgerschaft bezeichnet das bürgerschaftliche Engagement in und von Unternehmen, die eine mittel und langfristige unternehmerische Strategie auf der Basis verantwortungsvollen Handelns verfolgen und sich… … Deutsch Wikipedia
Corporate media — Corporate board interlocks between various U.S. corporations/institutions, and four of the major media/telecom corporations (circled in red), in 2004. Corporate media is a term which refers to a system of mass media production, distribution,… … Wikipedia
Corporate communications — is defined as communication which goes to all staff. Corporate communications serves as the liaison between an organization and its publics. Organizations can strategically communicate to their audiences through public relations and advertising.… … Wikipedia
Corporate propaganda — are propagandist claims made by a corporation (or corporations), nearly always for the purpose of manipulating market opinion to the benefit of their product or to divide public opinion with regard to controversial issues related to that… … Wikipedia
Corporate pathos — is a public relations term used to define the employment of emotional engagement techniques to help shape and alter attitudes and behaviours.[1][2] In general, pathos refers to the use of an emotional appeal. The term corporate pathos describes… … Wikipedia
Corporate Citizenship — bzw. Unternehmensbürgerschaft bezeichnet das bürgerschaftliche Engagement in und von Unternehmen, die eine mittel und langfristige unternehmerische Strategie auf der Basis verantwortungsvollen Handelns verfolgen und sich über die eigentliche… … Deutsch Wikipedia
Corporate citizenship — is a term used to describe a company s role in, or responsibilities towards society. For this reason it is sometimes used interchangeably with corporate social responsibility, and in fact many companies including Microsoft, IBM and Novartis have… … Wikipedia
